Validate Demand Before Writing Code
Pre-sell with a clear promise, price anchor, and refund guarantee—then build what buyers actually need.
5 min read • Tags: validation, pricing
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Pre-sell with a clear promise, price anchor, and refund guarantee—then build what buyers actually need.
Price for outcomes, not features. Use ROI framing and segment willingness-to-pay tests.
Standard operating procedures, incident reviews, and tight feedback loops compound and reduce chaos.
Set a weekly operating rhythm that reduces emergencies and aligns teams around measurable outcomes.
Pick boring tech, outsource risk, and keep the product surface small until traction proves direction.
Add minimal analytics and event logs to see what users do, not what they say.